At the top, the "Getting started" card lists the five onboarding steps (Pipedrive, company, brand, template, first campaign) with their progress ("{done} of {total} done"). Each step ticks itself once done; you can "Skip" a step or "Skip all." The card disappears once everything is done or skipped.

The KPIs for the period: "Scans", "Leads", "QR sent" (or "Sent"), "Budget", with the change vs the previous period.

A "Period" filter and an "All campaigns" filter (with the "Campaigns" and "Reverse campaigns" groups) let you narrow the analysis.

The events chart can be set to daily, weekly, or monthly, and separates the Scans, Sent, and Forms filled series.

The "Top performing campaigns" list and the "Events for the period" feed round out the view.